Pan-European

Pan-European is a cross-country shipping plan launched by Amazon in 2016 for FBA in five European countries (UK, Germany, France, Italy, Spain, Poland and Czech Republic). Sellers participating in the Pan-European plan can place their products in the FBA warehouse of any of the five European countries and publish product listings that meet the requirements in the five sites. When an order is placed, Amazon will arrange for pickup, packaging, delivery and customer service. If using this service, sellers need to pay the corresponding product storage fees, platform service fees and delivery fees.

What are the advantages of participating in Pan-European?

1. Save cross-border fees. After using the Pan-European plan, no matter where the product is shipped from, the seller only needs to pay the local Amazon logistics fees incurred in the market where the product is sold, and does not need to bear the cross-border fees of the European Logistics Network (EFN).

2. When using the Pan-European plan, products can be placed in the FBA warehouse of one country and shipped in a centralized manner, reducing the hassle of shipping to multiple countries.

3. Since the requirements for VAT numbers vary from country to country in Europe, if the product is placed in only one country, then the VAT number problem can be reduced. However, there is no guarantee that Amazon will place the product in only one warehouse, which is how the VAT risk that everyone often talks about arises.

What are the requirements for participating in Pan-European?

1. The product itself meets the Pan-European standard (the backend shows that it meets the conditions);

2. All five sites have active offers (you can synchronize first and then create Pan-European);

3. Have FBA inventory in at least one country;

4. The ASIN information on the five sites is consistent, including SKU, UPC, labeling or no labeling.

This is the end of the knowledge about Pan-European in this issue. If you want to get more information about Pan-European, please continue to pay attention~