What is Anker Innovations? What brands does Anker Innovations have?

Anker Innovations Technology Co., Ltd. was founded in 2011 by former Google engineer Steven Yang. It is committed to shaping a Chinese consumer electronics brand in the global market. Through continuous innovation, it brings leading products with technological appeal to global consumers and promotes the beauty of Chinese smart manufacturing.

The company has successfully created the world-renowned high-end innovative charging brand Anker, which mainly produces smart digital peripheral products such as mobile power banks, chargers, and data cables. Anker is currently the leading smart accessories brand in the online market in North America, Japan, many European countries, and many Middle Eastern countries. It is sold in more than 100 countries and regions around the world and has more than 50 million loyal users. Anker Innovations will subsequently launch smart hardware brands such as Soundcore, eufy, Nebula, and Roav to further explore the fields of smart charging, smart voice, and smart home, and create a world-leading consumer electronics brand.

Anker Innovations has always maintained continuous investment in key technologies, product development, and R&D team building, and is committed to relying on top R&D teams to create world-class differentiated leading products, allowing users to enjoy the pleasure and convenience brought by technology. More than 50% of the company's members are engaged in R&D-related work. In 2018, the company invested 287 million yuan in R&D, and obtained a total of 443 patent authorizations, 359 registered trademarks, and 29 software copyrights.

Anker has been selected for three consecutive years in the "BrandZ™ China Overseas Brands List" jointly released by Google and the world's largest communication group WPP. In 2018, it ranked 7th in the "Brand Z Top 50 Chinese Overseas Brands" list, and was selected as the "Fastest Growing Consumer Electronics Brand" with a brand growth rate of 22%.

What brands does Anker Innovations have?

1. Anker is a world-leading charging brand. Its star products mainly include mobile power banks, wireless chargers, car chargers, wall chargers and charging cables. Anker is also a leader in Power Delivery fast charging technology. It prioritizes the application of this technology to mobile phones, tablets and laptops, and is committed to providing consumers with a better fast charging experience. The Anker GaN charger is the first application of gallium nitride in the field of consumer electronics charging. Gallium nitride components used in power products can achieve high power output in an ultra-small volume, changing the industry's design and manufacturing solutions and changing consumer usage habits.

2. Soundcore is committed to creating speakers and headphones that combine innovative technology and reliable quality, aiming to provide a true listening experience and inspire real emotions for those who desire outstanding sound. These include not only the Flare speaker series, equipped with 360° speakers and a light show driven by the beat of the music, but also the world's first truly sweat-proof Spirit sports headphone series.

3. eufy is based in the field of smart home and is committed to integrating the world's cutting-edge "Internet of Things" and "voice control" technologies into consumers' home life. With "smart and simple life" as its brand proposition, eufy is now divided into four categories: cleaning, smart control, health and lighting, with a variety of products including sweeping robots, voice control assistants, smart scales and smart bulbs.

4. Nebula focuses on audio-visual entertainment, and provides users with leading audio-visual and interactive experience with a new generation of portable projection products. Nebula projection products include the Mars smart home theater of the P series, the Capsule smart micro projector of the M series, the Prizm home LCD projector of the L series, and the future ultra-short-throw voice-controlled projection series.

5. Roav brings users a high-quality smart driving experience by developing smart car products. Roav's products include high-quality driving recorders, smart car chargers, and new smart voice car products. Roav's goal is to enable everyone to enjoy safe and smart driving pleasure.

The above is an analysis of what Anker Innovations is and what brands Anker Innovations has. If you want to know more about Anker Innovations, please continue to follow us!