Newegg five business template blocks

In order to accurately target consumer groups, Newegg divides its business into five major modules:

1. Newegg and Newegg Canada

Newegg is the main website of the shopping mall that mainly targets the US market, while Newegg Canada is mainly for Canadian business and is independent of the main website of Newegg. Both websites are aimed at B2C consumers. Since its launch in 2014, Newegg Canada has covered more than 32 million customers and has a certain influence in the local market.

2. Newegg Global

After opening the Global business, sellers can sell their products to more than 80 countries and regions around the world, covering North America, Latin America, Europe, the Middle East and Africa, and Asia-Pacific markets. Newegg Global is very convenient to manage and operate. There is no need to reapply for an account or switch backends. Consumers in different regions only need to open the website and select their own country. In addition, Newegg will customize the store homepage and targeted promotional products according to the market conditions of different countries.

3. Newegg Business

Newegg Business is an independent B2B platform under Newegg. Its platform model is similar to Amazon Business. It mainly provides office, medical and education-related products to government agencies, medical institutions and educational institutions, etc. It also provides offline dedicated personnel, professional guidance, worry-free logistics services and customized market strategy guidance.

3. ttHigo

tthaigou is a cross-border direct purchase e-commerce platform jointly launched by Newegg and Lianluo Interactive, dedicated to providing high-quality imported products and services to Chinese consumers who pursue quality life. tthaigou is different from the bonded warehouse model adopted by general platforms. The platform mainly cooperates with overseas retailers and brand manufacturers to directly send goods to buyers, and the products must pass Newegg's strict control.

Under its strict entry policy, only sellers with good credit quality can open the door to global business on Newegg. In addition to establishing such an equal competition environment, in order to enable sellers to sell hundreds of orders a day and expand customer acquisition channels, Newegg also provides a series of services:

Multi-language website support: In order to provide consumers with a more localized shopping experience, Newegg currently offers English, Spanish, and Arabic, and is planning to support more languages.

Professional service team: Merchants must accept the invitation letter from the account manager before they can settle in, and the account manager will provide sellers with full settlement and marketing guidance. If you have any business questions, you can contact them 24 hours a day.

Customized marketing channels: Newegg provides a variety of marketing channels, including homepage recommendations, popular selections, special marketing, email promotions, off-site promotions, etc.

SBN (Shipped by Newegg) logistics solution: SBN is a logistics service provided by Newegg to merchants who need local warehousing and distribution in the United States. It is similar to Amazon's FBA. Sellers who use this logistics service can not only increase their exposure, but also get a 6-month free storage fee discount. In addition, Newegg also provides an international transportation project NISP to help sellers easily solve cross-border logistics pain points.