How are the advertising fees for eBay Promoted Listings calculated?

How are the advertising fees for eBay Promoted Listings calculated?

The fees for eBay accounts can be summarized into four items:

1. Publication fee;

2. Special advertising expenses;

3. Transaction fee;

4. PayPal charges fees;

Today we will learn about one type of advertising fee: the fee generated by eBay Promoted Listings.

In general, sellers pre-set the ad rate for their products. eBay's promoted listings system will automatically select which listings to recommend, when, and in which columns based on the ad rate, the quality of the listings, and the match between the products and buyers' searches. Here are the relevant details:

1. The advertising commission for each listing can be set individually by the seller, and the commission rate starts from 1%.

2. eBay will recommend Category trends to sellers every week based on the online use of promoted listings.

3. When the buyer clicks on the promoted listing ad and purchases it within 30 days, the seller needs to pay the promoted listing advertising commission according to the adrate set by the seller in advance.

This is the end of the information about eBay advertising fees. If you want to get more information about eBay advertising fees, please pay attention and we will continue to answer your questions~

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