What are the characteristics of Finland? How is the Finnish market?

What are the characteristics of Finland?

Finland is located in northern Europe and is one of the five Nordic countries. It borders Sweden, Norway and Russia, and is adjacent to the Gulf of Finland to the south and the Gulf of Bothnia to the west.

Population distribution in Finland:

As of the end of 2018, Finland's total population was 5.518 million, with most of the population living in the south, where the climate is milder.

The Helsinki region (including Helsinki, Espoo, Vantaa and Kauniainen and their surrounding towns) is the main densely populated area with a population of about 1.47 million. Other densely populated cities include Espoo (284,000), Tampere (235,000), Vantaa (228,000), Oulu (204,000), Turku (191,000), etc.

Statutory holidays in Finland include:

New Year (January 1)

Epiphany (January 6)

Good Friday (the Friday before Easter)

Easter (first Sunday after the full moon on the spring equinox and the following Monday)

College Student's Day or Wapu Day (May 1)

Ascension Day (39 days after Easter)

Advent (49 days after Easter)

Midsummer Eve and Midsummer Day (Friday and Saturday between June 19-26)

Halloween (Saturdays between October 31 and November 6)

Independence Day (December 6)

Christmas (December 24-26)

How is the market in Finland?

Let’s first take a look at what industries Finland has:

The Information and Communication Technology (ICT) industry is the pillar industry of the Finnish economy, including games, mobile phone hardware and software, communication services and networks, information and communication security technology, geographic information technology and systems, etc., with a large export volume of products and services. Nokia is the flagship company in the field of mobile communications and network operations in Finland.

【Forest Industry】 has always been Finland's traditional advantageous industry, and its technology is in the world's leading position. The main products include sawn timber, plywood, fiberboard, furniture and other wood processing products, pulp and paper products.

【Metal Industry】It developed and expanded rapidly after World War II and became one of the pillar industries of the national economy. Its main products include steel, pig iron, copper, nickel, zinc, etc. The flash copper and nickel smelting technology invented by Finland is the world leader.

【Machinery Industry】One of Finland's important advantages and pillar industries. Main products include agricultural and forestry machinery, paper machines, elevators, lifting equipment, icebreakers, marine equipment, etc.

【Chemical Industry】An important and advantageous industry in Finland, it has maintained a good development momentum in recent years and has gradually become Finland's largest export industry. The main products include petrochemical products, paper chemical products, plastic and rubber products, coatings, etc.

【Food Industry】One of the important industries in Finland, it has maintained steady growth. The main products include meat products, dairy products, beer and beverages, chocolate, snacks, etc. The Finnish food industry emphasizes green and pollution-free, and is a pioneer in functional foods in Europe.

Therefore, we can draw an important conclusion: Finland's light industry is not very good, but the market for electronic products is huge, so this is also a potential trend in its e-commerce market.

This is the end of the knowledge about the Finnish e-commerce market in this issue. If you want to get more information about Finnish e-commerce, please pay attention and we will continue to answer your questions~