What is EDM? What are the advantages of EDM?

What is EDM?

EDM is the abbreviation of Email Direct Marketing, which means email marketing, or email marketing for short.

EDM is a direct marketing method that uses email to communicate with target customers. It is also widely used in the field of network marketing. Email marketing is the oldest network marketing method. It can be said that email marketing is older than most website promotion and network marketing methods.

What are the advantages of EDM?

1. Accurate and direct effect

EDM can accurately screen the recipients and deliver specific promotional information to specific target groups.

2. Personalized customization

EDM customizes content based on the differences among communities, allowing customers to provide the most valuable information based on user needs.

3. Rich and comprehensive information

EDM text, pictures, animations, audio, video, and hyperlinks can all be reflected in EDM.

4. Have tracking and analysis capabilities

EDM counts and analyzes the number of email opens and clicks based on user behavior to obtain sales leads.

The above is the relevant content about EDM in this issue. If you have any questions about EDM, you are welcome to leave a message on the official website. I hope you will continue to pay attention to us!